DIS 2022 Agriculture Industry Trends Report

Mobile technology gives teams the freedom and flexibility to go beyond the borders of your dealership, out into the field. That means your team can meet customers where they work to service equipment, can access your DMS from any compatible device, and leverage mobile communication channels to connect with customers. This is especially important as we see a shift in customer expectations towards wanting more proactive communication throughout the sales and service processes.

According to a DIS survey of Ag dealers across North America, 72% of respondents plan on using mobile apps more at their dealership in 2022 for sales, service, inventory, and payments . Also, 33% of respondents plan on using technology to optimize their service processes and 35% plan on using technology to optimize their parts ordering and inventory management.

MOBILE SERVICE

More and more, service is being done away from the dealership. Mobile service allows dealers to better guarantee customer uptime by sending their technicians to the customer, rather than the customer needing to go to the dealership. This new mode of service means dealers will be able to operate as partners to customers, working to keep customers as profitable as possible. BRING YOUR OWN DEVICE

With thA roadblock standing in the way of total service mobility is the reliance on designated mobile devices to connect to your dealer management system. We’re seeing an increased demand for mobile applications that work across multiple devices (smartphones, tablets, different OS systems). In recent years, 80% of DIS customers have asked for mobile applications. A high percentage of customers are already using mobile and interest growing every year.

MOBILE INVENTORY CONTROL

The pandemic highlighted the benefits of being able to connect with your dealer management system from anywhere. Along with managing work orders on the go, many dealers are also seeing the flexibility that mobile inventory control provides. Providing your team with the ability to manage inventory from their mobile devices makes it easier to plan stock levels, evaluate wholegoods for sale, and work from anywhere, without needing to rekey information into a desktop computer.

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